My first job was at Heidi Loewen Fine Art. I started mopping floors and packing art. My final job was managing the gallery’s national gallery operations program, where I was able to consult with the gallery owner to define our marketing operational process, educational program pricing strategy, and even offer creative input during some projects.

Highlights

• Worked with world-famous artists to realize their creative and commerce goals

• Supported the artistic and logistic aspects of public art and private commissions

• Collaborated with senior leadership to define gallery goals and implement new strategic and operational approaches

Challenges

• The economics of operating in a seasonal, tourist-heavy city

• Staying ahead of trends in the creative sector and anticipating client preferences

• Balancing high client demand with exclusive, limited-supply products and services

Success Stories

• Managed dozens of advertisement campaigns during tourist seasons, resulting in 30% more gallery traffic

• Directed comprehensive gallery operations digitization projects related to web traffic, SEO, hardware and software purchases, and advertisement

• Conducted analysis to determine product and service pricing strategy, increasing revenue by $20,000
  
  Promoted from Intern, to Gallery Assistant, to Associate Gallery Manager, to Local Gallery Manager, to Program Manager - National Gallery Operations

Time at Heidi Loewen Fine Art: July 2015 - March 2020. I supported occasional projects and introduced new initiatives from July 2020 through August 2024, albeit in a reduced capacity.

Location: Santa Fe, New Mexico